Many brands, surprisingly, don’t realize this: While you can’t stop competitors from bidding on your brand keywords in Google Ads, you CAN stop them from using your brand name in their actual ad copy.
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Protecting Your Brand from Competitor Ads
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Many brands, surprisingly, don’t realize this: While you can’t stop competitors from bidding on your brand keywords in Google Ads, you CAN stop them from using your brand name in their actual ad copy.